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India, Mumbai, 21 May: ���Ǵ���™ Cyrel® Flexographic Solutions is reinforcing its commitment to quality assurance in India with the introduction of new branded plates to give customers the confidence they are receiving authentic ���Ǵ���™ Cyrel® material.

The branded DEC 185 - a low medium durometer digital plate for corrugated board applications which can withstand demanding requirements – will be available across India from May, as ���Ǵ���™ Cyrel® continues to develop solutions that deliver optimum results while addressing the challenge of counterfeit products.

“This new version of the DEC 185 has the ���Ǵ���™ Cyrel® logo embedded into the plate to ensure both the raw material and finished plate are clearly identified as genuine product,” said Edwin Koh, AP Commercial Leader, ���Ǵ���™ Cyrel® Flexographic Solutions. “The branded plate has been specifically developed for certain territories and represents the latest step in our ongoing efforts to assure customers that they are working exclusively with the authentic ���Ǵ���™ Cyrel® plate material they require and expect”.

“Our supply chain teams and partners are working together to ensure the new branded DEC 185 is made available in India promptly,” added Edwin. The product will be launched later this month  through Creative Graphics, who are the leading plate suppliers to the corrugated industry.

The branded base technology has already been successfully introduced in the region, with the ���Ǵ���™ Cyrel® HDC high durometer analogue plate now in wide circulation. “���Ǵ��� have been supplying branded plates for the analogue process for some time, and with the DEC 185 we are now extending this to the digital workflow,” said Gururaj Kirsur, Sales Manager, South Asia, ���Ǵ���™ Cyrel® Flexographic Solutions.

Ideal for corrugated post-print, sacks and rough paper surfaces, the robust DEC 185 is an all-purpose plate that delivers excellent ink transfer for superior printing uniformity, and better-quality reproduction through high exposure resolution.

“���Ǵ��� are delighted to be introducing the new branded plate to the market and to work with our customer partners to deliver them authentic and quality material,” said Deepanshu Goel, CEO, Creative Graphics Solutions India Ltd. “This move underlines our commitment to offering solutions that cater to the business requirements of our customers across the country.” 

To know more about DEC 185 plate, visit: /flexographic-systems/dec-185.html

For more on the complete range of ���Ǵ��� Cyrel® solutions, visit /flexographic-systems.html

Notes to editors

About ���Ǵ���™ Cyrel® Flexographic Solutions

���Ǵ���™ Cyrel® Flexographic Solutions is one of the world’s leading flexographic platemaking systems providers and brings together technologies and products for the printing and packaging industry. It offers a wide range of flexographic solutions that optimize the quality, productivity, and sustainability of converters, printers, and tradeshops, resulting in outstanding printed packages that appear to “pop off the shelf.” The Cyrel® product portfolio includes flexographic plates and sleeves, platemaking equipment for solvent and thermal processing (Cyrel® FAST), and screens. For more information, visit www.cyrel.com.

About ���Ǵ���™

���Ǵ��� (NYSE: DD) is a global innovation leader with technology-based materials and solutions that help transform industries and everyday life. Our employees apply diverse science and expertise to help customers advance their best ideas and deliver essential innovations in key markets including electronics, transportation, construction, water, healthcare, and worker safety.

About Creative Graphic Solutions India Limited

Creative Graphics: Pioneering High-Quality Flexographic Printing Plates for Packaging

With over two decades of industry leadership, Creative Graphics has emerged as India’s leading provider of flexographic printing plates for the packaging industry. Renowned for its commitment to quality, innovation, and advanced technology, the company offers state-of-the-art solutions that cater to the evolving demands of modern-day packaging production.

Creative Graphics supports a fully digital workflow backed by cutting-edge equipment and processes. As the largest manufacturer of digital flexographic plates in India, the company continues to set benchmarks in performance and reliability.

Recognized as a pioneer in the Indian flexography industry, Creative Graphics has earned the trust of premier packaging converters and leading FMCG brands. Its products are the first choice for companies across the nation—delivering superior results in the food, beverage, and consumer goods sectors. With an unwavering focus on customer satisfaction and technological excellence, Creative Graphics remains at the forefront of flexographic innovation—helping brands bring their packaging visions to life with precision and impact.

With a strong pan-India presence, Creative Graphics operates seven advanced manufacturing units strategically located in: Noida, Baddi, Mumbai, Chennai, Hyderabad, Pune,  and Ahmedabad.

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For more information on ���Ǵ��� Cyrel and its activities please contact Think b2b Marketing Ltd. First Floor, Zucchi Suite, Nostell Business Estate, Wakefield, WF4 1AB. United Kingdom
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